Incentivisation Services

Loyaltynet can positively impact your programme from launch by helping to increase the number of members joining; right through to member sampling to analyse how your target audience viewed the programme. Services also include a range of membership support options, ongoing programme analysis, together with reward procurement, management and fulfilment.

Loyaltynet can also undertake H M Revenue & Customs administration activities relating to tax and NIC liabilities that may be necessary as a result of providing incentive programmes.

Also check out Loyaltynet's "Loaded Leads" services - Helping you and your partners make the most of the sales leads you generate for the channel.

Programme Adoption Services

• Member Sign-up. Telephone and email 'Reach-out' services encouraging your target audience to join/register for the programme.

• Member Participation. Identifying members who are not actively participating in the programme and either contacting directly to encourage adoption or advising client in order that the appropriate action can be taken.

• Membership Validation. Ensuring that those applying for membership have provided the correct information and where appropriate, that it is consistent with that held on the client's database. Should the information provided not be complete or not consistent, contact the applicant and obtain correct information, updating the database accordingly.

• Membership Match & Merge. Reviewing existing membership and new applications, to ensure that there are not multiple applications from the same applicant. In such cases contacting the applicant to explain the situation and ensuring that they understand how their programme membership has been configured.

• Membership Survey. Email, phone or paper based questionnaire.

Membership Support Services

• Email Support. Dealing via email with general member enquiries relating to their programme status and any related issues.

• Helpline Support. Dealing via phone (dedicated / 0800 number as required) with general member enquiries relating to their programme status and any related issues.

• Reach-out Support. Contacting members to ensure they understand how the programme operates and offer any appropriate assistance.

Data Analysis

• Ensuring 'best use' of data held within the programme.

• Membership lists - success, adoption ratings, etc.

• Membership Status - live account, registered, etc

• New Members - individuals/organisations joining the programme.

• Rejected Members - individuals/organisations whose membership has been rejected and the reason.

• Membership activity - review of recent activity, providing range of micro-marketing opportunities.

Reward Management

• Programme vs. Reward Alignment. Working with client and/or appointed marketing agency to ensure that appropriate, as well as novel and exciting reward type/s are identified for each programme and/or programme type.

• Reward Identification. Identify potential reward types for a planned programme, ensuring that they reflect programme objectives and cultural alignment of target group and/or market.

• Supplier (Rewards) Identification. Identify appropriate supplier of rewards, including negotiation for pricing, sample provision, together with supplier validation to ensure competence to deliver.

• Reward Fulfilment. Completion of reward delivery and/or management of subcontracted fulfilment activity where appropriate.

• Extended Fulfilment. Email, letter or phone advising that reward has been despatched. (Also provides opportunity for other micro-marketing activity).

H M Revenue & Customs Incentive Award Unit

• There are a range of ways that businesses must treat the tax and NIC liabilities that may be due as a result of providing incentive programmes. Loyaltynet can complete this work on your behalf, undertaking all significant administrative activities and liaising directly with H M Revenue & Customs Incentive Award Unit.